Knowledge Center

Welcome to our Knowledge Center— a sampling of our most recent loyalty articles, inspiring stories, podcast interviews and speeches. Discover The HUMAN Brand® and how our unique insights have been recognized and highlighted in news media.

Insights and Ideas

In our work, we discover valuable loyalty insights, introduce groundbreaking ideas, and share inspiring success stories. Our published content reflects these discoveries, aiming to provide both benefit and inspiration. If you have a noteworthy loyalty story to share, feel free to send it our way.


Discover a wealth of loyalty insights in our podcast interview discussions. Here you will find thought-provoking ideas, groundbreaking loyalty insights and inspiring stories we’ve shared in podcast episodes.

The HUMAN BRAND Speeches

Dive into our recorded speeches, which bring our award-winning book, The HUMAN Brand®, to life with insightful success stories. These captivating presentations offer an engaging exploration of the deep connection between human perception and brand loyalty, providing a dynamic complement to the book's transformative insights.

In the News

For over a decade, global media outlets have highlighted our award-winning research and revolutionary loyalty insights. Explore the latest news stories highlighting our impactful ideas.